All symposium sessions and times are subject to change - check back regularly for the latest schedule.  

Symposium Check-in and Information  ( 10:30am - 6:00pm )

Development Professionals Affinity Group Meeting  ( 11:00am - 12:30pm )

Marketing and Communications Affinity Group Meeting  ( 2:00pm - 4:00pm )

Discussion Starter: What Keeps You Up at Night?  ( 4:00pm - 5:00pm )
Gigi Hawn, Director, Development, Muma College of Business, University of South Florida
Kimberlyn King, Manager, Marketing and Communications, College of Business and Technology, East Tennessee State University

Welcome Reception  ( 5:00pm - 6:00pm )

Monday Continental Networking Breakfast  ( 8:00am - 9:00am )

Exhibitor Showcase Open  ( 8:00am - 12:00pm )

Symposium Check-in and Information  ( 8:00am - 6:00pm )

Bonus Session (COMMUNICATION): Keep It Fresh  ( 8:30am - 9:15am )
Cathi M Davis, President and Owner, Seedhouse Creative
Cynthia J. Jackson, Director, Communications and Marketing, Hankamer School of Business, Baylor University

Bonus Session (DEVELOPMENT): Successful Fundraising at Small and Mid-sized Schools: Developing Relationships, Partnerships, and Effectively Telling Your Story  ( 8:30am - 9:15am )
Katrina Craven, Director, Marketing & Communication, Gary W. Rollins College of Business, University of Tennessee at Chattanooga
Robert Dooley, Dean, Gary W. Rollins College of Business, University of Tennessee at Chattanooga

Plenary I: Transformational Philanthropy  ( 9:30am - 10:30am )
(Plenary Moderator) Moez Limayem, Dean, Muma College of Business, University of South Florida
Lorie P. Briggs, Director, Communications and External Relations, Muma College of Business, University of South Florida
Les and Pam Muma, Philanthropists
Steve Oscher, Managing Director, Oscher Consulting, P.A.

Monday Morning Refreshment Break & Networking  ( 10:30am - 11:00am )

(A1) COMMUNICATIONS TRACK: Friend-raising with Social Media: Why and How to Make a Crucial Investment Now  ( 11:00am - 12:00pm )
Kerri D. Howell, Director, Communications and Media, The Martin J. Whitman School of Management, Syracuse University
Rebekah Tilley, Communications & Social Media Specialist, Tippie College of Business, University of Iowa, Tippie

(A2) DEVELOPMENT TRACK: The How Behind the Why: Integrating Your Strategic Plan With Targeted Fundraising Goals  ( 11:00am - 12:00pm )
Diane S. McNulty, Associate Dean, External Affairs and Corporate Development, Naveen Jindal School of Management, The University of Texas at Dallas
Anya Reid, Executive Director, Development and External Relations , Poole College of Management, North Carolina State University

Networking Luncheon and Conversations of 8  ( 12:00pm - 1:15pm )

Exhibitor Showcase Open  ( 1:15pm - 5:30pm )

(B1) COMMUNICATIONS TRACK: How to Stand Out and Achieve Results Through Insight and Analysis  ( 1:30pm - 2:30pm )
Jeffrey Blake Rich, Chief Marketing Officer, Raymond A. Mason School of Business, College of William and Mary
Anette Skott, Marketing Manager, BI Norwegian Business School

(B2) DEVELOPMENT TRACK: Maximize Alumni Relations and Improve Donor Relations for the 21st Century  ( 1:30pm - 2:30pm )
Kathleen Anthrop Bowman, Director, Advancement, Krannert School of Management, Purdue University
Erin E Hallett, Head, Alumni Relations, Imperial College Business School, Imperial College London

Monday Afternoon Refreshment Break & Networking  ( 2:30pm - 3:00pm )

(C1) COMMUNICATIONS TRACK: Building a Brand on a Low Budget  ( 3:00pm - 4:00pm )
John Anthony Quelch, Dean, School of Business Administration, University of Miami
Liane Weitert, Head of Communications and Corporate Relations, Business School, University of Mannheim

(C2) DEVELOPMENT TRACK: Engaging Business Advisory Boards  ( 3:00pm - 4:00pm )
Patricia M. Flynn, Trustee Professor, Economics and Management, Bentley University

Refreshment Break and Networking  ( 4:00pm - 4:30pm )

Bonus Session: From Chapter One to the Final Page: How Effective Storytelling Impacts the Customer Life Cycle  ( 4:30pm - 5:30pm )
Tara Collins, Director, Alumni Relations & Development, UCD School of Business, University College Dublin
Sarah Ham, Director, Marketing and Communications , AACSB International
Darren Ravens, Graduate School of Business, University of Cape Town

Informal Networking Dine-Around  ( 6:00pm - 8:00pm )

Exhibitor Showcase Open  ( 7:30am - 11:30am )

Symposium Check-in and Information  ( 7:30am - 1:30pm )

Bonus Session: Winning in Today's Media Landscape  ( 8:00am - 8:50am )
Chris M. Kormis, Associate Dean and Chief Marketing Officer, The McDonough School of Business, Georgetown University
Chryssa Zizos, President, Live Wire Media Relations, LLC

Tuesday Continental Networking Breakfast  ( 8:00am - 9:00am )

Plenary II: Aligning Your Brand Strategy with Fundraising Campaigns  ( 9:00am - 10:00am )
Laura Jewell, Director, Strategic Communications and Business Development, The Zicklin School of Business, Baruch College-The City University of New York
Tino Johnson, Senior Director of Development, J. Mack Robinson College of Business, Georgia State University

Tuesday Morning Refreshment Break & Networking  ( 10:00am - 10:15am )

(D1) COMMUNICATIONS TRACK: The Keys of Powerful Communications  ( 10:15am - 11:15am )
Sarah Druffel, Director, Strategic Marketing and Communication, Carson College of Business, Washington State University
Sheri Irwin-Gish, Executive Director, Communications and Marketing, College of Business, University of Nebraska-Lincoln

(D2) DEVELOPMENT TRACK: Can You Really Raise Money for Diversity, Inclusion and Equity Initiatives?  ( 10:15am - 11:15am )
Steven M. Elias, Dean, School of Business Administration, Fort Lewis College
Ishna Hall, Assistant Dean, Development, Goizueta Business School, Emory University

Refreshment Break and Networking  ( 11:15am - 11:30am )

(E1) COMMUNICATIONS TRACK: Value Driven System Orientation: How Organizational Identity Inspires Success  ( 11:30am - 12:30pm )
Christie Ann Mitchell, Chief Marketing Officer, College of Business, Southern Illinois University Carbondale
Ipshita Ray, Associate Professor and Program Chair, Marketing, Lubin School of Business, Pace University

(E2) DEVELOPMENT TRACK: Framework for the Future  ( 11:30am - 12:30pm )
Katherine Konecny, Director, Development, Ernest Scheller Jr. College of Business, Georgia Institute of Technology
Elizabeth H. Mitchell, Assistant Dean, Advancement, Pamplin College of Business, Virginia Polytechnic Institute and State University

Networking Luncheon  ( 12:30pm - 1:30pm )